The research, analytics and insights industry is facing a challenge of diversity and inclusion, both in terms of the workforce and the research participants. As we increase the reliance on AI, there is a significant risk of amplifying the challenges if AI models are trained with biased data. CRIC D&I Committee Chair, Lisa Wright and committee member, Vijay Wadhawan will highlight some of the barriers identified in the CRIC D&I Survey. They will also explore how we begin to address these challenges. The audience will be encouraged to ask questions, share experiences, and recommend solutions to foster diversity and inclusion in our industry.
Senior Vice President, Health & Wellness,, Environics Research and member of the CRIC Diversity & Inclusion Committee
Vijay has an over 15 year career and proven track record in catalyzing significant change within the healthcare sector. Spanning across various roles encompassing frontline healthcare operations, dynamic sales and marketing roles, digital marketing strategy, and brand strategic consulting, Vijay’s expertise revolves around steering organizations towards forging meaningful connections with both their customers and stakeholders.
Vijay is a strong proponent of anchoring research through the application of psychographics and Environics Social Values segmentations. Leveraging these unique offerings, Vijay has refined the art of transforming intricate data into actionable narratives that not only shed light on stakeholders’ viewpoints but also cultivate empathy. Through strategically designed research initiatives and his experience in training and facilitation he helps cross functional teams develop impactful engagement strategies..
As a dedicated collaborator, Vijay frequently partners with other specialized domains within Environics, affording him a comprehensive grasp of the healthcare landscape. His involvement in projects spanning health policy, pricing and insurance, branding and communications, coupled with his expertise in extracting healthcare insights from vulnerable and underserved populations, give him a uniquely well-rounded perspective on the state of healthcare..
Vice President, Strategy & Business Development, Canadian Viewpoint and Chair of the CRIC Diversity & Inclusion Committee
Lisa joined Canadian Viewpoint in 2017 as the Director of Business Development and was promoted to her current role in early 2021. Lisa oversees all aspects of sales strategy for the company, including offline and online services as well as the growth of technology-based products. As a dedicated, results-driven senior manager, Lisa has been highly successful in achieving profitable business growth through the creation and execution of innovative sales and marketing strategies.
With over 25 years of market research experience, Lisa has a wealth of knowledge and insights, having worked with leading brands and sectors of Retail, CPG, Financial, Telecommunications and Automotive. Her primary focus has been exceeding expectations in customer service delivery and overall customer experience.
In August of 2015, Lisa won the Dale Carnegie Innovation Award. Dale Carnegie is one of the world’s leading human resources and management consulting organizations.
Lisa is chairwoman of the CRIC Diversity and Inclusion Committee, ESOMAR corporate member, Insights Association member and is an active volunteer, offering her expertise to various community organizations.