Jessica Cryer

Managing Partner, The Experience Advisors

Jessica Cryer, Managing Partner, The Experience Advisors Jessica Cryer, Managing Partner at The Experience Advisors (XA), is a seasoned expert in customer and employee experience research, excelling in both qualitative and quantitative methodologies. With a background in strategy consulting at Deloitte, she leverages research insights to drive transformative initiatives for diverse clients. Her leadership extends to managing large teams and overseeing operations. With a track record spanning private, public sector, and crown corporations, Jessica's ability to merge research expertise with operational acumen makes her an invaluable asset, facilitating meaningful change across various organizations.

Session: Journey to Excellence: Harnessing Insights to Forge Remarkable Experiences and Empower Team Success

Join us for an informative presentation by The Experience Advisors as we explore the crucial role of insights in a comprehensive Customer Experience (CX) project. In this session, we will share practical insights from our engagement with a prominent Canadian insurance provider, demonstrating the real-world impact of these practices. Our presentation will delve into the significance of insights derived from a combination of qualitative and quantitative studies, such as focus groups, surveys, and interviews with both customers and employees. These insights have played a pivotal role in shaping our client's CX strategy, and we'll showcase their practical application. Discover how your organization can redefine its approach to delivering exceptional customer experiences by leveraging historical data and valuable feedback from customers and employees. We will provide actionable insights to help you achieve this goal. Our presentation will also shed light on the process of translating your CX vision and guiding principles into tangible strategies and effective training, all driven by these invaluable insights. Join us for this enlightening session to gain a deeper understanding of the impact of insights in the realm of CX. Take away practical knowledge that can enhance your organization's approach to delivering exceptional customer experiences.